Trump’s WLFI Storms into Exchanges: What’s Next for the Coin

WLFI is the token of the decentralized finance (DeFi) platform World Liberty Finance. It functions as a governance token: holders have voting rights on decisions regarding changes to the platform. The total WLFI supply is 24.66 billion, with the majority — 10 billion — belonging to World Liberty Finance itself, i.e., the Trump family. Just over 4 billion tokens have been allocated for public trading
What is WLFI
WLFI is the token of the decentralized finance (DeFi) platform World Liberty Finance. It functions as a governance token: holders have voting rights on decisions regarding changes to the platform. The total WLFI supply is 24.66 billion, with the majority — 10 billion — belonging to World Liberty Finance itself, i.e., the Trump family. Just over 4 billion tokens have been allocated for public trading.
Exchanges for WLFI Trading
WLFI is listed not only on Binance and Coinbase but also on Bybit, Kraken, Upbit, OKX, Bitget, MEXC, KuCoin, and Bithumb. In addition to centralized exchanges (CEX), WLFI is also available on decentralized exchanges (DEX), such as Uniswap, PancakeSwap, Raydium, and Orca.
How the Price Changed
It’s too early to speak about a full technical analysis, as WLFI has been traded on exchanges for only three days. However, some conclusions can be drawn.
On September 1, the opening price on Binance was $0.2. Within the first minutes of trading, it surged 2.39 times to $0.478. But the rally was short-lived: within 15 minutes WLFI lost a third of its value, and in just over seven hours the drop from the peak exceeded 56%.
This indicates that retail investors, inspired by the marketing campaign around WLFI, drove the price up in the first minutes. Later, large players began selling off tokens en masse, causing the price to plummet.
Currently, WLFI trades around $0.23. That’s 16% higher than the opening price on September 1, which is a good result. But it’s also more than twice lower than the peak reached in the opening minutes of trading.
Futures Market
While the price chart shows stronger interest in profit-taking than in holding WLFI itself, derivatives data looks less straightforward. Open interest in WLFI futures rose for ten consecutive days from August 24, reaching a peak of $954.15 million on September 2. At this level, WLFI rivals industry veteran Litecoin and even surpasses Avalanche. In other words, speculative interest in Trump’s cryptocurrency remained strong as of September 3.
WLFI and USD1
In addition to WLFI, World Liberty Finance issues the stablecoin USD1. USD1 is pegged 1:1 to the US dollar. The company claims the coin is backed by cash equivalents and US Treasury bonds. More details on the reserves can be found on BitGo’s website in the World Liberty Finance section.
This model of backing is similar to Tether’s USDT. That means USD1 is not algorithmically pegged but secured by real assets held by the issuer.
Why does the crypto community remain skeptical of WLFI?
Reasons for Doubts about WLFI
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Vague platform goals. Phrases about being a “bridge between traditional and decentralized finance” sound like pure marketing, while investors want specifics.
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Significant profits for the Trump family. The sitting US president has already earned more from WLFI than from real estate.
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A Trump-linked coin has failed before. In January, the meme coin Official Trump (TRUMP) collapsed by 80% after launch and hasn’t recovered.
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Phishing attacks. WLFI holders have become targets of phishing, exploiting Ethereum’s EIP-7702 feature that lets wallets function as smart contracts.
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Rapid WLFI sell-offs by large investors seeking to secure profits.
A Few Words in Defense of WLFI
As for phishing attacks, the issue lies with Ethereum, not WLFI or World Liberty Finance. WLFI holders were targeted simply because the token is trending.
Meme coins like Official Trump are not required to rise in price — they are purely speculative. And a nine-month decline is not necessarily critical.
Not all large investors have dumped WLFI. Tron founder and Trump’s business partner Justin Sun stated he has no such plans. Early profit-taking is a common practice. For example, Uber’s stock fell threefold within eight months of its IPO but has since risen to more than twice its opening price.
Conclusion
WLFI is the governance token of World Liberty Finance, owned by the Trump family. The coin attracted massive hype, pushing the price up more than twofold in the opening minutes of trading. A correction followed, driven mainly by investor doubts about the project’s long-term prospects. Still, it is premature to label WLFI as a mere scam.
Editor: Alyona Nabok
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